The holiday season is a time of joy, celebration, and for most businesses, a critical period of customer engagement and sales. As shoppers flock online in search of the perfect gifts, your website becomes the digital equivalent of a bustling town square. But this festive surge in activity also attracts a more sinister crowd: the digital Grinches of the internet. These ... View Post
Our latest blog posts
A DNS Carol: The Ghosts of Outages Past, Present, and Future
Ebenezer, the pragmatic head of a thriving online enterprise, surveyed his operations with a satisfied hum. His company’s digital infrastructure was hosted entirely on a single, massive cloud provider—a titan of the industry. His dashboards were green, his uptime was stellar, and his budget was lean. When his junior engineers spoke of “multi-provider redundancy” or ... View Post
DNS Outages Are Inevitable; Downtime Isn’t. The Power of Emergency Nameserver Failover
High-profile DNS outages, like the widespread AWS disruption in late 2025 that took countless services offline for hours, were painful lessons for businesses worldwide [1]. The hard truth is that DNS outages are inevitable. Even the largest and most sophisticated infrastructure providers can and do fail. However, the catastrophic downtime that follows ... View Post
How Emergency Nameserver Failover Could Have Prevented the Recent AWS DNS Outage
How Emergency Nameserver Failover Could Have Prevented the Recent AWS DNS Outage On October 19th, 2025, a major DNS failure in AWS's us-east-1 region cascaded into a 14-hour disruption that impacted over 16 million users and countless online services, from streaming platforms to critical business applications [1]. The widespread AWS outage tore the “too big to ... View Post
How DNS Builds Trust: The Unseen Guardian of Your Digital Reputation
While many focus on visible security measures like SSL certificates and secure payment gateways, Domain Name System (DNS) is the foundational element of online trust that often goes unnoticed. DNS is the internet's phonebook, translating human-readable domain names like domainsure.com into machine-readable IP addresses. It's the very first interaction a user has ... View Post
Maintenance Update: PDU Replacement Completed
The PDU replacement maintenance has been successfully completed with no service interruptions. All systems are back to normal operation. If you notice any issues, please contact support. Thank you for your understanding. ... View Post





